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About The Keenly Group

We believe sustainable growth is created through an operating environment where strategy, leadership, people, and execution work together. The result is an operating environment that improves business performance while creating greater clarity, accountability, and founder freedom.


We partner with founder-led businesses that are experiencing increasing operational complexity as they grow.


Typically, these organizations:


  • Have moved beyond the startup stage and are preparing for their next phase of growth. 
  • Have small to mid-sized teams. 
  • Have outgrown informal ways of operating. 
  • Want to improve execution without sacrificing culture. 
  • Are ready to build a business that performs beyond the founder.

Kima D'Anjou

As founder-led businesses grow, success often brings a new challenge. Teams expand, decisions become more complex, and the operating practices that once fueled growth begin to create friction. Execution slows, accountability becomes inconsistent, and founders find themselves carrying more responsibility instead of less.


Helping businesses navigate that transition has become the focus of my work.


I began my career as a software engineer, where I learned to think in systems, identify root causes, and understand how individual parts influence overall performance. Today, I apply that same systems-thinking mindset to operational strategy, helping founder-led businesses strengthen execution, develop leadership capacity, and build operating environments that support profitable, sustainable growth.


When it aligns with a client's goals, I also identify opportunities where technology, automation, and AI can improve operational performance, increase organizational capacity, and support better decision-making. Technology is never the strategy. It is one of many tools used to strengthen how a business operates.


For more than 10 years, I have partnered with organizations to solve complex operational challenges and help leadership teams move from reacting to leading with greater clarity, accountability, and confidence.

LinkedIn

What You Can Expect

  • A collaborative strategic partnership. 
  • Honest conversations grounded in data and experience. 
  • Practical recommendations designed for implementation. 
  • A human-centered approach to operational excellence. 
  • Sustainable improvements that strengthen both the business and its leadership.
  • Recommendations designed to improve performance while supporting sustainable growth.

The Best Place to Begin

Not every founder needs the same level of support.


The Founder Freedom Assessment provides a clear picture of how your business is operating today and highlights the greatest opportunities to strengthen performance, leadership, and long-term growth.


Many founders know they're too involved. The harder question is why.

 

Where is your business creating unnecessary dependence on you?


The assessment looks at the areas of the business that can either create capacity for the founder or keep pulling the founder back into the day-to-day.


Decision-Making: Who makes decisions, and which ones still have to come through you?

Accountability: Does everyone know what they own, and are they able to act on it?

Execution: Does important work move forward consistently, or does it require constant follow-up?

Processes & Systems: Can the business operate consistently, or does too much depend on individual people?

Leadership Capacity: Are you and your leaders spending your time where it creates the most value?


Takes about 10 minutes.

  • Get a clearer view of how your business is operating and where founder dependency may be limiting your capacity to lead and grow.

Take the Founder Freedom Assessment

Human-centered operational strategy for growing, founder-led companies.

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